"While many website owners advertise and optimize their sites for search engines, few publishers realize the potential of monetizing their site’s exit traffic that results from search engine traffic, and even fewer programs and ad companies offer solutions to help publishers create this new revenue stream.ExitJunction offers all the necessary tools needed for the publishers to turn their search engine exit traffic into hard cash. Once a publisher joins our program and inserts the ExitJunction linking code, a new revenue stream is created for his site. Each time an online visitor searches for something on a major search engine and ends up visiting your site, a new revenue opportunity is presented to you."
Monetize your exit traffic with ExitJunction
Another top-notch innovation from the folks at DynamicOxygen, ExitJunction offers a free way to monetize the traffic leaving your site. That's right: Just as DynamicOxygen is able to directly monetize the visitors to your site that come by way of a major search engine, ExitJunction functions the same way, except by displaying an advertisement at the point they decide to use their browser's "back" button that is highly relevant to the search terms and phrases that brought them to your site or blog. 
While contextual relevance is key to high CTR (click-through rates) for publishers, an all-too-often missed element in website and blog monetization is the psychology of monetization, itself: Capitalizing on surfing behavior, and the points at which Internet surfers are most receptive to information. 
The points of highest receptivity are when someone enters your site or blog, and, secondarily, when they are leaving. This is best illustrated with the following example:
Let's say that someone has entered your site. They are looking around, and may even click on a couple of the contextually-based banner ads from a contextually-based ad network you are affiliated with. Now, they are 3 or 4 pages into your site, seeing the same contextually-based banner ads, as this is how contextually-based advertising works: The diversity of the ads displayed is in direct proportion to the contextual differences from page to page of your 
web property. Given that most websites and blogs fall under specific, site-wide categories of contextualization, your website or blog has little opportunity to monetize your traffic once that traffic is 3 or 4 pages in. This natural result of contextually-based ad algorithms contributes to what is known as "banner blindness," where your site's visitors are simply uninterested due to previous exposure. In short, contextually-based advertising, while important and certainly better than complete randomness, has diminishing returns in direct proportion to the depth with which your site or blog is being surfed. 
When your site's visitors leave your site, they have either found what they are looking for; or, were not quite satisfied with what they found. Either way, this is an opportunity to provide them with more useful information, at one of the two point of highest information receptivity. If you have a website or a blog and you are not capitalizing on search engine traffic that is coming to, and exiting from, your
web property, you are actually missing your greatest moments of money making possibility.
This is where ExitJunction comes in. By simply adding a small snippet of code to your site's or blog's pages that are indexed by any major search engine, the ExitJunction Script redirects your visitor that just exited your site to a custom user friendly page containing search results most related to the search terms and phrases that were used to find your web property.
Again, the contextual relevance of the ads that are on your site are contextually relevant to your site's content, not necessarily contextually relevant to the search terms and phrases which brought you a visitor. ExitJunction inverts the relevance to exactly the search terms and phrases that brought you a visitor by way of a major search engine. It is just not possible to serve ads to your site's or blog's visitors that are semantically more relevant than their own words and phrases used while surfing the Internet. For you, as a publisher, this means the highest possible CTR (click-through rate), and visitors that are likely to return because you gave them more of what they, themselves, said they wanted. Use ExitJunction.
For us, click-through rates are very high, averaging at 17% with an eCPM of $10.00. We have experienced no problems with the ExitJunction code slowing our pages in any way. ExitJunction pays on time, every time via PayPal, check or wire transfer, and they pay for international traffic in addition to 'tier 1 countries.' As with DynamicOxygen, the graphics of the ads are really basic, appearing with red, blue and black font on a white background. While it would be nice to have the ability to alter the aesthetics of the ads, it is hard to argue with an eCPM of $10.00. 
Although we have never had an incident that precipitated the need to contact customer service, we have done several test contacts, all of which were responded to within 24 hours.































SOURCE: ExitJunction website


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